Kia vs. Toyota
Are you in the market for a new vehicle, but aren’t sure which brand to choose? Start your research right and let the team at Southlake Kia unpack the differences between two top brands for you. We’ve put together this article detailing how Kia stacks up against Toyota. Keep reading to learn more about the comparison.
If you have any questions about the differences between Kia versus Toyota, one of our product specialists would love to speak with you. Give us a call at (219) 947-1500 or submit our online contact form and a representative will be in touch as soon as possible.
Model Lineup
Both Kia and Toyota offer strong model lineups with vehicles to fit every need. To help you compare each brand’s offerings, we’ve collected comparable models from each category and paired them with their starting MSRPs.
If you want to learn more about the Kia model lineup, browse our new Kia inventory and used Kia inventory available at our Merrillville, IN, dealership. If one of these models looks like it could be a fit for you, schedule a test drive and experience the Kia difference for yourself.
Kia
2020 Kia Forte
starting at $17,790 MSRP
2020 Niro
starting at $23,490 MSRP
2020 Rio 5-Door
starting at $16,690 MSRP
2020 Kia Sedona
starting at $27,400 MSRP
2020 Telluride
starting at $31,690 MSRP
2020 Kia Soul
starting at $17,490 MSRP
Sedan
Hybrid
Hatchback
Minivan
SUV/Crossover
SUV/Crossover
Toyota
2020 Corolla
starting at $19,600 MSRP
2020 Prius
starting at $24,200 MSRP
2020 Yaris Hatchback
starting at $17,750 MSRP
2020 Sienna
starting at $31,565 MSRP
2020 Toyota Highlander
starting at $34,600 MSRP
2020 RAV4
starting at $25,850 MSRP
Warranty
You never want something to happen to your car. But if it does, you deserve a manufacturer that will take care of the issue. Kia is the clear winner in this department with a powertrain warranty that’s twice as long as Toyota’s. Check out each brand’s specific commitment to quality in the following chart:
|
Kia |
Warranty |
Toyota |
|
Ten-year/100,000 mi. |
Limited Powertrain |
Five-year/60,000 mi. |
|
Five-year/60,000 mi. |
Limited Basic |
Three-year/36,000 mi. |
|
Five-year/100,000 mi. |
Anti-Perforation/ Rust |
Five-year/unlimited mi. |
|
Five-year/60,000 mi. |
Roadside Assistance |
Two-years/unlimited mi. |
Reliability
Exceptional reliability is the name of the game with both Toyota and Kia. A 2019 study done by J.D. Power found Kia is highest in U.S. initial quality in the non-premium category. J.D. Power also ranked the 2016 Kia Soul, as well as the 2016 Toyota Corolla, Prius, and Prius V among the most dependable cars on the road.
Technology
Kia and Toyota offer common connectivity features, like Android Auto™ and Apple CarPlay®, delivered through a touchscreen interface. Kia also offers:
- 12.3-in. 1080p touchscreen display
- Bose premium sound system
- Harman Kardon® premium audio
- Lexison® premium audio
- Multi-device Bluetooth® connectivity
- UVO link remote connectivity
- Amazon Alexa
- Google Assistant
- Find my car
- Remote climate control
- Remote door lock/unlock
- Wireless device charging
- Voice-command navigation
Safety
The safety features in your next vehicle impact you and everyone around you. That’s why intelligent safety features are important components of both Kia and Toyota cars. Browse the following features and see how they promote safety, convenience, and efficiency on the road.
Kia
- Kia Drive Wise
- Blind-spot collision avoidance assist
- Forward collision-avoidance assist
- Lane keeping assist
- Rear cross-traffic collision avoidance assist
- Remote smart parking assist
- Reverse parking collision-avoidance assist
- Smart cruise control
- Surround view monitor
Toyota
- Toyota Safety Sense™
- Automatic high beams
- Dynamic radar cruise control
- Lane departures alert
- Lane tracing assist
- Pre-collision system with pedestrian detection
- Road sign assist
Awards
Safety ratings matter to the experts. And both Toyota and Kia have won awards for vehicle safety. However, Kia outperformed Toyota in the more stringent Top Safety Pick+ tests — which require the vehicle to ace all the tests and have an Advanced or Superior front crash prevention rating. Check out the breakdown below:
|
Kia |
Award |
Toyota |
|
2019 IIHS Top Safety Pick |
|
|
2019 IIHS Top Safety Pick+ |
|
Kia technology also earned the following awards:
- 2020 MotorTrend SUV of the Year® (2020 Telluride)
- Edmunds Best Electric Vehicle (2019 Niro EV)
- J.D. Power Best Compact Multi-Purpose Vehicle (2019 Soul)
- KBB Best New Model (2020 Telluride)
- U.S. News and World Report Best 3-row SUV for the Money (2019 Sorento)
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